Nearly 9 in 10 Travelers Have Considered Going All-Inclusive — and the Numbers Keep Climbing
A new Skift survey of 2,200 consumers found that 87% have stayed or considered staying at an all-inclusive resort, with 60% saying they're more likely to book one than five years ago.
All-inclusive resorts are no longer a niche vacation style — they're approaching mainstream default. A new survey of 2,206 consumers across the U.S. and Canada, conducted by Skift and commissioned by Hyatt Inclusive Collection, found that 87% of respondents have either stayed at an all-inclusive resort or seriously considered it. Six in ten said they're more likely to book one now than they were five years ago.
The research, published March 12, highlights three factors driving the shift: financial predictability, stress-free planning, and a growing focus on wellness and personal rejuvenation. In an era of inflation anxiety and decision fatigue, the all-inclusive model's core promise — pay once, stop worrying — is resonating with a broader demographic than ever before.
The spending appetite backs it up. Skift Research separately found that 68% of Americans plan to spend more on travel in 2026 than in 2025, with nearly 60% of those surveyed having taken two or three trips in the past year. That frequency suggests all-inclusive isn't just attracting first-timers — it's building repeat guests.
The timing aligns with aggressive expansion across the sector. Hyatt Inclusive Collection now spans more than 150 resorts and 55,000 rooms, with recent additions like Bahia Principe's 22 properties joining World of Hyatt this month. Sandals Resorts is midway through a $200 million reinvention of three Jamaica flagship properties. And Palace Resorts is about to open a 2,171-room mega-resort in Punta Cana.
For travelers still on the fence, the trend line is clear: the all-inclusive category is growing faster than the broader hotel industry, and brands are investing billions to meet demand that shows no sign of cooling off.
